Membership Development & Services SIG: What Is Your Uber? Conversations Examining the Factors Impact

When:  Sep 13, 2016 from 09:00 to 10:30 (CT)
Who: Membership Development & Services SIG
Fee: Complimentary 

CAE Domain:

CAE Credit Hours: 1.5

What Is Your Uber? Conversations Examining the Factors Impacting Member Acquisition and Retention
Program Description Join the Membership Professionals SIG for an open-group discussion focusing on the challenges membership professionals are facing from their nonprofit/association competition and the for-profit field, as well as and other industry and/or environmental factors impacting membership acquisition and retention.
About the Speakers:
Jacqualine Price Osafo, CAE, is the director of membership and development at the Water Quality Association (WQA). Jacqualine oversees and implements membership budgets of nearly $3 million for 2,700 member trade associations. She is responsible for managing all aspects of membership recruitment and retention along with development initiatives. In a previous position, Jacqualine managed and coordinated exhibits, membership initiatives, and educational programs in more than fifteen 15 countries, including: Asia, Europe, and South America.
Charmaine Osborne, CAE, is the senior associate, member Service at the American Society for Healthcare Engineering (ASHE), a personal membership group of the American Hospital Association (AHA). Charmaine is in charge of managing all membership development initiatives for a 12,000-member national healthcare organization and overseeing an annual budget of nearly $2.5 million. She is responsible for creating and implementing member recruitment, retention and engagement plans and strategies. In addition, she directs all aspects of member recognition, which includinges awards, scholarships, and professional designation programs. Charmaine’s other areas of experience includes chapter/component relations, volunteer/leadership management, marketing and product development.
Bring a Guest 
We know one is a lonely number. That’s why we invite you to bring a guest to a Shared Interest Group meeting. Not a member? No problem. Non-members can attend one complimentary event before becoming a member of Association Forum. Join others with shared interests and discuss issues, ideas and trends. All guests must be pre-registered!

Note: This program is not endorsed, accredited, or affiliated with ASAE or the CAE program.  Applicants may use any program that meets eligibility requirements in the specific timeframe towards the exam application or renewal. There are no specific individual courses required as part of the applications – selection of eligible education is up to the applicant based on his/her needs.



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